Mirimichi – Golf Gone Green

Justine Timberlake may be famous for his boogie (and love to bogie) but when it comes to golf, this hip-hoppin’ superstar’s actions are completely N’Sync with his environmental ideals. In 2007 Justin purchased Tennessee’s Big Creek Golf Course and has since transformed it into Mirimichi. It’s the greenest game going – and he’s got the certifications to prove it.

JT greens the game

When JT purchased Big Creek, he committed to creating an eco-friendly course – and he’s been good to his word. Plans and initiatives for Mirimichi include:

• Maximize water efficiency with rainwater fed irrigation and drainage systems
• Reduce the environmental footprint left by course maintenance by using natural grasses, abundant waste bunkers and water features
• Utilize eco-friendly course maintenance practices like hand weeding, and organic fertilizers
• Support wildlife by creating a nurturing natural habitat that includes a circulating stream and lake
• Create an eco-friendly clubhouse and obtain LEED platinum certification and fill it with recycled and sustainable merchandise and furnishings (still under construction/renovation)
• Employ electric golf carts that run on solar power (still in the works)

Mirimichi can rightfully boast that it’s the sole golf course in the world to hold Audubon Classic Sanctuary and GEO certification. Add a LEED certified clubhouse down the road – and this means…

Audobon International Certification

Mirimichi likes birdies – and not just during the game. Audobon International has recognized Mirimichi’s efforts to responsibly manage the land, water and wildlife on the course. Mirimichi was within the first ten Audobon certified golf courses in the world. This organization works to help other organizations and communities embrace environmental stewardship and sustainability.

GEO Certified

GEO (Golf Environmental Organization) certification ensures that Mirimichi is practicing environmental sustainability by protecting and enhancing ecosystems and biodiversity, maximizing resource efficiency, reducing waste, and conserving cultural heritage and landscapes.

Leed Certification

LEED (Leadership in Energy and Environmental Design) is a point based certification system verifying a low environmental impact of a particular building during all phases of design, planning, procurement, construction and operation.

Natura’s Certifications

At Natura World, meeting and exceeding the standards required for the important certifications in our industry matters to us too. From indoor air quality, to the protection of our forests, responsible sourcing to eco-friendly manufacturing practices, our list of certifications confirm that we walk the walk – no green washing here!  Among the most important to us:

• GREENGUARD certifies that our products and components are low-emitting and contribute to healthy indoor air quality.
• The Organic Trade Association (OTA) promotes and protects organic trade initiatives, to benefit the environment, farmers, the public and the economy
• The Sustainable Furnishings Council (SFC) promotes sustainable practices within the industry.

But that’s only the beginning. Natura World has garnered the nod of no less than eleven important certifying agencies, attesting to the gamut of environmental and health related initiatives we employ. Our environmental initiatives are an important part of what we do.

How green are the organizations you work and play in each day?  Do you support eco-friendly initiatives in the groups that matter to you?  Visit us at www.naturaworld.com to learn more about how Natura takes the lead in greening the bedding and mattress industry.

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