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	<title>The Natura Sleep Solution &#187; Innovation</title>
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	<description>It&#039;s my personal mission in life to make the world a better place - one mattress at a time.</description>
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		<title>Specialty Sleep Association</title>
		<link>http://www.naturaworld.com/blog/index.php/specialty-sleep-association-5149-4208</link>
		<comments>http://www.naturaworld.com/blog/index.php/specialty-sleep-association-5149-4208#comments</comments>
		<pubDate>Thu, 01 Sep 2011 16:28:24 +0000</pubDate>
		<dc:creator>Asim</dc:creator>
				<category><![CDATA[Chemicals]]></category>
		<category><![CDATA[Environmental Certifications]]></category>
		<category><![CDATA[Environmental News]]></category>
		<category><![CDATA[Inside Natura]]></category>
		<category><![CDATA[Mattress Shopping]]></category>
		<category><![CDATA[Safety]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Latex Mattresses]]></category>
		<category><![CDATA[Mattress]]></category>
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		<category><![CDATA[Specialty Sleep Association]]></category>

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		<description><![CDATA[Designed to help consumers understand and assess the safety and environmental attributes of mattresses before they purchase, the new Environmental and Safety Program from the SSA bridges the knowledge gap and promotes transparency within the mattress industry. Sound like a perfect organization for Natura to support? Of course it does!]]></description>
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		<title>A History of Natural Innovation</title>
		<link>http://www.naturaworld.com/blog/index.php/natural-innovation-5114-4231</link>
		<comments>http://www.naturaworld.com/blog/index.php/natural-innovation-5114-4231#comments</comments>
		<pubDate>Thu, 18 Aug 2011 08:07:47 +0000</pubDate>
		<dc:creator>Asim</dc:creator>
				<category><![CDATA[Inside Natura]]></category>
		<category><![CDATA[Natural fibers]]></category>
		<category><![CDATA[Pillows]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Latex]]></category>
		<category><![CDATA[Organic]]></category>
		<category><![CDATA[Pillow]]></category>
		<category><![CDATA[wool bedding]]></category>

		<guid isPermaLink="false">http://naturaworld.com/blog/?p=4231</guid>
		<description><![CDATA[We are always looking for healthier solutions for sleep. We have a history of natural innovation. Part One: Natura's innovative ways to coddle you with pillow-love.]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Is All Wool Created Equal?</title>
		<link>http://www.naturaworld.com/blog/index.php/is-all-wool-created-equal-4536-4584</link>
		<comments>http://www.naturaworld.com/blog/index.php/is-all-wool-created-equal-4536-4584#comments</comments>
		<pubDate>Thu, 09 Dec 2010 07:58:57 +0000</pubDate>
		<dc:creator>Asim</dc:creator>
				<category><![CDATA[Inside Natura]]></category>
		<category><![CDATA[Organic Mattresses]]></category>
		<category><![CDATA[Pillows]]></category>
		<category><![CDATA[wool bedding]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Sleep]]></category>
		<category><![CDATA[Wool]]></category>

		<guid isPermaLink="false">http://naturaworld.com/blog/?p=4584</guid>
		<description><![CDATA[Many manufacturers purchase recycled wool fabrics for use in their products - wool from yarn, old clothes and wool blankets. At Natura World we use only virgin wool, processed in house to ensure quality and purity. From pasture to plant floor when it comes to wool Natura rises to the head of the heard.
]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Medical Wonders</title>
		<link>http://www.naturaworld.com/blog/index.php/medical-wonders-3778</link>
		<comments>http://www.naturaworld.com/blog/index.php/medical-wonders-3778#comments</comments>
		<pubDate>Tue, 21 Sep 2010 09:43:08 +0000</pubDate>
		<dc:creator>shannon</dc:creator>
				<category><![CDATA[Allergens]]></category>
		<category><![CDATA[Inside Natura]]></category>
		<category><![CDATA[Mattresses]]></category>
		<category><![CDATA[Sleep]]></category>
		<category><![CDATA[Back Pain]]></category>
		<category><![CDATA[Bed Bugs]]></category>
		<category><![CDATA[Health]]></category>
		<category><![CDATA[Healthy Sleep]]></category>
		<category><![CDATA[Hypoallergenic]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Natura]]></category>
		<category><![CDATA[Natural]]></category>
		<category><![CDATA[Sleep Deprived]]></category>
		<category><![CDATA[sleep health]]></category>
		<category><![CDATA[Wool]]></category>
		<category><![CDATA[wool bedding]]></category>

		<guid isPermaLink="false">http://www.naturaworld.com/blog/?p=3778</guid>
		<description><![CDATA[Natural sleep solutions for what ails you
Science struggles to find new solutions to late night pain and sleep disturbing illness – and often Mother Nature’s wisdom is forgotten. At Natura, we do our best to steer our quest for healthy sleep solutions along a more natural path. And we’ve discovered some amazing solutions to sleep [...]]]></description>
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		<title>Eco-Celebrity Beat: Justin Timberlake</title>
		<link>http://www.naturaworld.com/blog/index.php/eco-celebrity-beat-justin-timberlake-3472</link>
		<comments>http://www.naturaworld.com/blog/index.php/eco-celebrity-beat-justin-timberlake-3472#comments</comments>
		<pubDate>Mon, 09 Aug 2010 09:32:32 +0000</pubDate>
		<dc:creator>shannon</dc:creator>
				<category><![CDATA[Certified Organic]]></category>
		<category><![CDATA[Eco-Celebrities]]></category>
		<category><![CDATA[Environmental Certifications]]></category>
		<category><![CDATA[Environmental News]]></category>
		<category><![CDATA[Inside Natura]]></category>
		<category><![CDATA[Special Events]]></category>
		<category><![CDATA[Celebrity]]></category>
		<category><![CDATA[Green]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Natural]]></category>
		<category><![CDATA[Organic]]></category>
		<category><![CDATA[Sustainable Furnishings Council]]></category>

		<guid isPermaLink="false">http://www.naturaworld.com/blog/?p=3472</guid>
		<description><![CDATA[When Justin Timberlake purchased Tennessee]]></description>
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		<title>Happy Earth Day!</title>
		<link>http://www.naturaworld.com/blog/index.php/earth-day-3293</link>
		<comments>http://www.naturaworld.com/blog/index.php/earth-day-3293#comments</comments>
		<pubDate>Mon, 19 Jul 2010 09:36:00 +0000</pubDate>
		<dc:creator>Julia Rosien</dc:creator>
				<category><![CDATA[Certified Organic]]></category>
		<category><![CDATA[Chemicals]]></category>
		<category><![CDATA[Environmental News]]></category>
		<category><![CDATA[Organic Mattresses]]></category>
		<category><![CDATA[Sustainability]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Mattress]]></category>
		<category><![CDATA[Natural Latex]]></category>
		<category><![CDATA[Sweet Dreams]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.naturaworld.com/blog/?p=3293</guid>
		<description><![CDATA[We know, we know, Earth Day was a few months ago. But at Natura, we’re always looking for new ways to be better stewards of this planet. We’re so concerned with our environmental responsibilities that everything we do from product development to customer service revolves around it.
]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Fun Times at Natura World</title>
		<link>http://www.naturaworld.com/blog/index.php/natura-world-2-3167</link>
		<comments>http://www.naturaworld.com/blog/index.php/natura-world-2-3167#comments</comments>
		<pubDate>Fri, 09 Jul 2010 10:23:58 +0000</pubDate>
		<dc:creator>Julia Rosien</dc:creator>
				<category><![CDATA[Inside Natura]]></category>
		<category><![CDATA[Insomnia]]></category>
		<category><![CDATA[Online Shopping]]></category>
		<category><![CDATA[Organic Mattresses]]></category>
		<category><![CDATA[Safety]]></category>
		<category><![CDATA[Sleep]]></category>
		<category><![CDATA[Special Events]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Bedtime]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Health]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Mattress]]></category>
		<category><![CDATA[sleep health]]></category>
		<category><![CDATA[Sweet Dreams]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.naturaworld.com/blog/?p=3167</guid>
		<description><![CDATA[You might be too old for MTV Spring Break Miami, but fun doesn’t have an age limit. At least that’s what we tell ourselves here at Natura. We take sleep health very seriously, but we also like to laugh – lots.
]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Oil Spill Wake-Up Call</title>
		<link>http://www.naturaworld.com/blog/index.php/oil-spill-wake-up-call-3135</link>
		<comments>http://www.naturaworld.com/blog/index.php/oil-spill-wake-up-call-3135#comments</comments>
		<pubDate>Wed, 07 Jul 2010 13:10:16 +0000</pubDate>
		<dc:creator>shannon</dc:creator>
				<category><![CDATA[Chemicals]]></category>
		<category><![CDATA[Environmental News]]></category>
		<category><![CDATA[Inside Natura]]></category>
		<category><![CDATA[Special Events]]></category>
		<category><![CDATA[Sustainability]]></category>
		<category><![CDATA[Green]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Natural]]></category>
		<category><![CDATA[Sustainable Furnishings Council]]></category>

		<guid isPermaLink="false">http://www.naturaworld.com/blog/?p=3135</guid>
		<description><![CDATA[The Gulf Coast Oil Spill is forcing us to confront  some big, tough questions. How big is my personal appetite for oil? What can I do to reduce it?]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Natura Customer Service = Joy Center</title>
		<link>http://www.naturaworld.com/blog/index.php/customer-service-2970-2970</link>
		<comments>http://www.naturaworld.com/blog/index.php/customer-service-2970-2970#comments</comments>
		<pubDate>Fri, 18 Jun 2010 13:21:24 +0000</pubDate>
		<dc:creator>Julia Rosien</dc:creator>
				<category><![CDATA[Baby Shopping]]></category>
		<category><![CDATA[Inside Natura]]></category>
		<category><![CDATA[Mattress Shopping]]></category>
		<category><![CDATA[Online Shopping]]></category>
		<category><![CDATA[Sleep]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Mattress]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.naturaworld.com/blog/?p=2970</guid>
		<description><![CDATA[In the book of the month club the most important person is the one who chooses the book ]]></description>
		<wfw:commentRss>http://www.naturaworld.com/blog/index.php/customer-service-2970-2970/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>LEED Certification</title>
		<link>http://www.naturaworld.com/blog/index.php/leed-certification-2866</link>
		<comments>http://www.naturaworld.com/blog/index.php/leed-certification-2866#comments</comments>
		<pubDate>Wed, 09 Jun 2010 13:00:24 +0000</pubDate>
		<dc:creator>shannon</dc:creator>
				<category><![CDATA[Environmental Certifications]]></category>
		<category><![CDATA[Inside Natura]]></category>
		<category><![CDATA[Sustainability]]></category>
		<category><![CDATA[Chemicals]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Leed]]></category>
		<category><![CDATA[Natural]]></category>
		<category><![CDATA[Organic]]></category>
		<category><![CDATA[sleep health]]></category>
		<category><![CDATA[Sustainable Furnishings Council]]></category>

		<guid isPermaLink="false">http://www.naturaworld.com/blog/?p=2866</guid>
		<description><![CDATA[Understanding and evaluating environmental certifications has become tricky at best as the list of certifying organizations grows. This year’s enviro it-word is LEED.
]]></description>
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